Events ∙ Marketing Implementation ∙ Messaging

Re-define corporate-level messaging to reflect new market initiatives.  Compose product specific messaging to showcase value with all audience personas. Organize and deliver message training to company leadership team.

Zella Actions

  • Audience segmentation
  • Market analysis
  • Messaging
  • Content development
  • Design direction and implementation
  • Training development and coordination
  • Training implementation
Final Deliverables

  • Messaging Framework
  • Training materials
  • Training SWAG
  • Training delivery
  • Sales methodology and messaging integration
  • SWAG
  • Website design direction
  • Website copy